We are committed to helping charitable organisations achieve their online marketing goals and to make the most of their websites, through meticulously planning every detail, especially around the donation funnel and any points of conversion. Our expertise in conversion optimisation means that we exploit every opportunity to convert and to deliver a great user experience.
Our charity website development Company have evolved over the years to include these critical areas.
Google ad management
We help Non Profits get approval and make the best use of full Google Grants of up to $10,000 / month. As Google Ads qualified professionals we are able to create and deliver effective strategies to increase donations, enquiries and brand awareness.
Salesforce (and other CRM) integration
Make the most of 10 free licenses for Salesforce; centralise information; improve your marketing processes; simplify management of your members, users, volunteers, customers and donors.
Let us help you to choose the most suitable payment gateway or donation platform for your charity.
We have our finger on the pulse in the world of fundraising, including the annual fundraising effectiveness survey. This helps us to give the best advice and support to our charity clients.
Online giving sites
JustGiving and Virgin Money are often used by fundraisers and charities to collect donations, however it’s worth doing your homework, as the amount your charity receives varies significantly dependent on the provider – we can help to find the best solution for your not-for-profit organisation.
Search engine marketing
SEO is a key element in the success of any website. Our team of search engine marketer’s research, plan & implement effective search engine marketing strategies.
A charitable organization or charity is an organization whose primary objectives are philanthropy and social well-being (e.g. educational, religious or other activities serving the public interest or common good).
The legal definition of a charitable organization (and of charity) varies between countries and in some instances regions of the country. The regulation, the tax treatment, and the way in which charity law affects charitable organizations also vary. Charitable organizations may not use any of their funds to profit individual persons or entities.(However, some charitable organizations have come under scrutiny for spending a disproportionate amount of their income to pay the salaries of their leadership).
Financial figures (e.g. tax refund, revenue from fundraising, revenue from sale of goods and services or revenue from investment) are indicators to assess the financial sustainability of a charity, especially to charity evaluators. This information can impact a charity’s reputation with donors and societies, and thus the charity’s financial gains.
Charitable organizations often depend partly on donations from businesses. Such donations to charitable organizations represent a major form of corporate philanthropy.
In order to meet the exempt organizational test requirements, a charity has to be exclusively organized and operated. In order to receive and pass the exemption test, a charitable organization must follow the public interest and all exempt income should be for the public interest. For example, in many countries of the Commonwealth, charitable organizations must demonstrate that they provide a public benefit.